1970 VOLKSWAGEN VW KARMANN GHIA Lot of (4) Original Vintage Ads ~ FREE SHIPPING!

Description

1970 VOLKSWAGEN VW KARMANN GHIA Lot of (4) Original Vintage Ads ~ FREE SHIPPING!
1970 VW VOLKSWAGEN Karmann Ghia lot of (4) original vintage advertisements.
DESCRIPTION:
1,500,000 Lire.
That's a lot of lire for a car.
But that's a lot of car for the lire.
It’s one of the most meticulously built sports cars in the world.
The classic body was designed where many great sports cars are designed:
Turin, Italy. By the famous Ghia Studios.
It's built by one of Europe’s oldest custom coachmakers: Karmann of Osnabruck.
Only a limited number are made each day. Mainly because it takes interminably
long to shape the body.
So intricate are some of Ghia's lines that machines can't form them. So Karmann employs sculptors to finish the body. By hand.
It’s welded, burnished, smoothed, pointed, sanded and rubbed. By hand.
And only when it passes hundreds of inspections does it get together with the chassis. Which is a beauty in itself.
Torsion-bar suspension. Double-jointed rear axles. Four-speed sync box. Front
disc brakes. Rear-mounted magnesium engine. Air-cooled. Utterly dependable. Economical. (About 26 mpg.)
All that will cost you a good 1,500,000 lire.
Or 2,399 American dollars.*
For a Volkswagen Karmann Ghia.
That's not a lot of dollars for
a car.
But that's a lot of car for the dollars.
VW
Can you find the Volkswagen hidden in this picture?
If you can, you'll make us very sad.
Because we've troubled ourselves no end to hide it from you.
Our quest for the invisible Volkswagen took us all the way to Turin, Italy.
Where we asked the famous Ghia Studios to design us a sporty Italian body.
They did.
Their drawings clutched tightly in hand, we secretly prowled about Europe for the
best coach builder we could find.
Success. To the Karmann Coachworks of Osnabruck we handed over Ghia's sketches with the injunction:
"Make it beautiful." (Or else.)
They did.
They welded. And burnished. And sculpted. And sanded. And painted.
Until they had shaped in steel what Ghia had shaped in pencil.
Smug in the knowledge that nobody could ever mistake this beautiful car for a Volkswagen, we made it a Volkswagen.
By concealing our air-cooled engine in back. (For better traction.)
And making it go about 26 miles on just one gallon.
Then we gave this Volkswagen its final disguise:
We named it the Karmann Ghia.
VW
Some cars just can
’
t be mass produced.
Have you ever taken a tour through an automobile factory?
It's mass production in action: slam, bang, crash — and then poof, instant car.
But if you want a car with doors that really fit, with body panels that don't ripple, and with paint that's buffed to an
incredibly silky-smooth finish, you can't count on machines.
Which is why Maserati doesn’t mass produce the ,300* Maserati Mexico (rear), Ferrari doesn't mass produce the ,700* Ferrari GTB4 (left), and we don't mass produce the ,365☨ Volkswagen
Karmann Ghia (right).
When we build the Karmann Ghia, instead of just big machines that slam and crash and bang and don’t care, we also use little ones that are much quieter and care a lot. They’re called people.
* Suggested retail price.
☨ Suggested retail price, east coast, p.o.e.
In 1969, a Volkswagen was named one of the world’s most beautiful things.
We were stunned.
When a famous American designer, W. Dorwin Teague, picked a Volkswagen as one of the world's most beautifully designed products, we just couldn't believe it.
“I considered thousands of things," said Mr. Teague, "but could find only 15 that met my criteria."
Some of the winners were:
An Ericofon phone. A Kill Collection chaise. A Bohn calculator. A Carlsberg beer bottle. (Burp.)
And lo and behold, a Volkswagen Karmann Ghia. (Blush.)
For years, we've privately thought our sports car to be beautiful.
With its hand-finished body.
And its air-cooled engine. That never
boils over. Goes about 26 miles a gallon. And is utterly reliable.
But never in our wildest dreams did we think it was that beautiful.
"The Ghia," said Mr. Teague, "is an outstandingly good creation. Inside and out. It's really beautiful."
Bless you, Mr. Teague.
Bless you.
VW
SPECIFICATIONS:
Black & White
Photo
Size -
Full Page - 8
inches x 11 inches -
20 cm x 28 cm, each ad.
ALL SIZES ARE APPROXIMATE DUE TO CROPPING
Country - USA
Grading - Excellent; mild age-toning (yellow-copper tint due to age).
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All vintage ads are carefully packaged, shipped flat with rigid cardboard inserts, ziplock plastic bags and bubblewrap envelopes clearly marked
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_gsrx_vers_1292 (GS 8.3.6 (1292))